Some embrace the Web’s possibilities of blogs, twitter, facebook, podcasts and WebTV, some see the growing involvement of the audience as the end of high-quality-(science) journalism. Where are journalistic skills still valued? How do we use the Web tools to come up with a new, timely journalism? How should journalists adapt? How should science communicators change in the age of blogging scientists and scientific blogs from amateurs? A blogger, a science editor, and a science communicator elaborate on their way to deal with and use the new challenges and opportunities.

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